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You know the feeling. Whether it’s a patch of water by your washing machine, or an alert from a failing substation, it’s that sinking certainty that something’s wrong and that you need an expert to fix it. From that moment, everything depends on what happens when you make that first call, or raise the ticket.

On the surface, the whole concept of customer service comes down to that feeling.

Do you want customers to experience a twinge of anxiety and annoyance when they contemplate contacting you? Or just a passing moment of irritation about the problem itself, because they know it will be easy to get it resolved quickly?

In this article, we’ll look at how consumer-facing and industrial organisations can use technology to make service a positive, brand-enhancing experience, that builds customer loyalty, reduces cost and creates profitable extra revenue.

We’ll also explore the idea of servitization, and the fact that, these days, the service is the product. Customers are buying outcomes, not products, and it’s great for your bottom line.

 

THE SINGLE VIEW: IT’S GETTING PERSONAL

Much is written about the difficulty of getting a single view of the customer, when they can get in touch through your website, your contact centre, your twitter feed and so many other channels.

It matters because your customers always have a single view of your organisation.

No matter how they connect, and no matter how the experience looks and feels, customers form an instant judgement of what your organisation stands for as soon as they make contact.

That one-in-a-million moment is your first and best chance to win their hearts and minds or, at least, calm their anxieties. An easy, personalised and effective experience sows a seed of loyalty that can blossom into revenue when they next come to make a purchasing decision.

You may have thousands or even millions of customers, but at any moment the only one that matters is the one entering a ticket on your service portal, or calling your service team.

 

SERVICE: THE NEW MINDSET

This single view across multiple channels is one of the primary drivers of digital transformation. Organisations are using technology to close the gaps between themselves and their customers.

Ideas around ‘customer focus’ have been around for decades, but there is a renewed momentum behind them now that customers have such high expectations and wield so much immediate power.

Online services such as Amazon and Uber have created simple, rewarding service experiences that customers now expect from almost every organisation, while a single comment, positive or negative, can be amplified in moments across multiple social media channels.

 

"Getting closer to customers requires more than a digital transformation. It calls for a change of culture across the organisation and a deeper understanding of the entire customer journey..."

 

But getting closer to customers requires more than a digital transformation. It calls for a change of culture across the organisation and a deeper understanding of the entire customer journey.

If your structure and processes do not reflect a customer-centric strategy, then you will struggle to deliver the value that you promise.

Any investment in building a customer relationship can be compromised in a moment by a call that is not answered quickly, or a technician who arrives late with the wrong equipment.

In this customer-centric competitive environment, service has become a defining differentiator, creating new opportunities for profitable revenue. Products are increasingly commoditised, with little to choose between them, so it’s the service that comes with them that can be the deciding factor when customers buy.

In some instances, this servitization transcends the product, so that customers pay only for the benefits, rather than the product itself. The operators of Amsterdam Schiphol airport, for example, pay for a guaranteed level of illumination, rather than investing in lighting systems. Philips and their project partners Cofely provide lighting as a service, retaining ownership of the products themselves.

The Schiphol example also highlights the fact that this is not just an issue for consumer-facing organisations. Service is equally critical in business-to-business markets, where failures of critical assets can compromise service level agreements.

This may lead to financial penalties and, worse still, reputational damage that may ultimately lose the contract altogether.

 

JOINING UP SERVICE

Turning service into a decisive differentiator relies on an end-to-end integration of every aspect of service delivery. Data needs to move freely from the customer endpoint – whether it’s a smartphone app, a chatbot, or any channel – to the back office systems that log the service delivery process.

Artificial intelligence is playing a big part in service optimisation now, with the internet of things helping to automate many routine processes. A sensor on a pump at risk of failure can automatically raise a ticket that schedules a maintenance job and checks the inventory for the right parts. The engineer can arrive on site with everything needed to complete the job in one visit, with minimal need for human intervention in the process.

Customers also want more control, with AI enabling self-service apps and web portals.

Rather than joining a call queue, customers can raise their own tickets and track their progress through to the moment the technician arrives. This also relieves some of the pressure on support center agents, who spend less time on routine calls and more time on more complex cases, which again contributes to great customer experiences.

 

FIND OUT MORE

IFS is a global leader in field service and contact centre technologies. We advise consumer and industrial organisations on strategy, change management and the implementation of our solutions for a complete, connected service delivery capability.

The modular, open architecture of our solutions allows you to introduce services as you need them, and to integrate them easily with industry-standard applications such as Oracle and SAP. We’ll help you make service a rich source of revenue and growth while boosting efficiency, increasing productivity and reducing costs.

Visit https://www.ifsworld.com/uk/news-and-events/one-in-a-million/

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In the early part of this century we have seen huge technological developments impact field service management and increasingly technology and service delivery have become entwined - but investing in the wrong technology can be an expensive mistake, Paul Whitelam, VP Product Marketing, ClickSoftware outlines how we can ensure we avoid such pitfalls...

As we count down to 2020, companies are considering how to prepare for the next decade and get a jump start on the future.

There are many exciting technologies about, which offer much promise. In field service management,

where there is serious complexity that raises the stakes for any technology investment, it’s important these promising avenues realize their potential sooner rather than later.

But investing in new tech doesn’t guarantee its potential will be fully realized. It remains within the purview of the tech buyer to ensure the business extracts maximum value from new technology.

 

Identify Opportunities for Improvement 

Understanding your business strengths, weaknesses, and technological maturity is prerequisite to any exploration of new technology.

Have you outgrown an existing solution and need greater sophistication, or are you limited by processes rather than technology?

 

"Knowing your biggest obstacles and inefficiencies is the starting point for any tech conversation..."

 

Knowing your biggest obstacles and inefficiencies is the starting point for any tech conversation.

Are you able to measure everything and set benchmarks for desired performance? You will need to in order to have a productive conversation with a vendor.

For example, if you know you want to reduce windshield time rather than mileage this creates different requirements for a routing solution and what methodology it uses to map routes for service workers.

In organizations new to field service management solutions, there might be a lack of sophisticated measurement and benchmarks.

If you are moving from spreadsheets and manual paperwork for the first time, the leap can seem daunting. But this is the perfect opportunity to put prospective vendors to the test and use their expertise to source measurement frameworks, benchmarks, and best practices—then hold them accountable for delivering.

 

Invest in Outcomes, Not Products

Anyone trying to sell you a hammer will characterize your problems as nails, regardless of their nature. Once you’ve understood your challenges, you can articulate desired outcomes that can define the required capabilities for a solution.

The underlying technology is not irrelevant, but how it’s utilized is most important, and to what end.

Imagine you want to speed up response times without adding staff.

This will require the ability to schedule and dispatch workers automatically—with zero touch.

This could lead you to AI-driven automation and keeps the horse before the cart. The desired outcome first, tech and methodology second.

Whether your ultimate aim is to reduce costs, increase revenue, or improve customer experience, it should be clearly stated and technology agnostic.

Don’t let shiny new technology give you the old razzle-dazzle—you’re in the business of getting real work done—drive every conversation back to outcomes and proof.

 

Incorporate Change Management

New and innovative solutions can fall short of their promises if not wholly adopted by your workforce.

Even the best solutions can fall flat if your team is not on board.

Many field service organizations save money by using augmented reality wearables to remotely assist junior technicians on advanced jobs.

A senior technician can provide the expertise and guidance without having to travel. This sounds like a great idea to implement until you realize senior technicians are uncomfortable with the technology and prefer to use phones or to be dispatched to the job themselves—at a higher hourly cost.

 

"When talking to your technicians, extol the benefits of the change from their point of view, rather than the potential..."

 

Ensuring your new process and field adoption line up with your vision requires an early focus on change management and communicating with all levels of your service organization.

When talking to your technicians, extol the benefits of the change from their point of view, rather than the potential. They’re more likely to buy into an idea that impacts their work positively.

Have a plan for communicating with, training, and reassuring your workforce about what’s in it for them.

Looking ahead, make sure you recruit employees who are technology friendly and are eager to learn and use the latest and most advanced solutions available.

Automation, machine learning, real-time traffic based routing, and augmented reality all have practical applications in the field today.

Just as the technologies of yesteryear that they’re succeeding, these are simply tools to enable the job field service workers have always done.

To capitalize on their potential, whether you’re considering an upgrade, a process change, or purchasing a new solution, remember to lead with your biggest challenges, define your desired outcomes, and ensure your team is excited about the coming changes.

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The potential for Augmented Reality being utilised in field service delivery can be leveraged just as effectively by smaller and medium-sized businesses as it can by their larger enterprise sized peers. Kris Oldland reports...

The potential of Augmented Reality within field service has been discussed for some time now, but as often happens with emerging technologies we tend to see early adopters come from enterprise rather than SMB sized companies.

Indeed, with the need to invest in expensive additional equipment plus the applications to power these devices surely this is one area where larger organisations can gain a competitive advantage?

Ultimately, the answer here comes down to a matter of perspective.

The intrinsic value of AR is that it can allow an organisation to dial in the expertise within their organisation directly to the customers’ location.

In any service contract, the true inherent value is within this expertise. Let’s take an example of a faulty widget which is stopping an organisation from being able to operate at an optimal level of productivity.

 

"In any service contract, the true inherent value is within this expertise..."

 

Do you think that the customer – who is facing this loss of productivity, cares whether that experience, which will enable them to get back up and running, comes in the form of a well presented, corporately branded field service engineer on site or if that experience comes in the form of a remote expert able to guide either an in-house maintenance engineer or a locally sourced third-party service engineer, step by step on how to get the widget back up and running?

Of course, from the field service provider’s perspective, there are numerous benefits of getting their engineer on site. One of the significant benefits being the all-important face to face interaction with the customer, but if we are talking about reducing the time to get that customer back up and running from days to hours, or even hours to minutes – then what value could that add to the service contract in the future?

Another scenario could be that the fault may be a relatively easy fix.

One which for the experienced engineer with a relatively standard technical skill set could be easily performed – yet as the majority of service directors will attest to the cost of getting that engineer on site is the biggest red line on their P&L.

How much would your company save if you could hire a local contractor, on a day or maybe even hourly rate, with the same broad technical skill set to attend the service call and be able to reduce the time he is onsite to an absolute minimum by allowing an experienced engineer, who can see what the onsite engineer sees, guide him through the repair, using digital annotations, to make it explicitly clear what actions to perform in order to provide the fix?

The key question here is, of course, how many such occasions, in which you avoid that expensive truck roll, would it take to pay for the device and application licence? Remember, the key selling point for AR, as with mobile, is on delivering a tangible return on investment (ROI).

In fact, let’s stay focused on ROI and those dreaded red lines on the P&L.

 

"The transitory life of the field service engineer is one that is hugely appealing but as your engineers grow older, they may be less inclined to travel so frequently, with family commitments taking preference..."

 

Retention of experienced field service staff and the training and development of new entrants into the field workforce are of course two other major areas that field service directors need to pay significant attention to.

Again AR can play a major role in both of these critical areas.

The transitory life of the field service engineer is one that is hugely appealing but as your engineers grow older, they may be less inclined to travel so frequently, with family commitments taking preference.

Traditionally, the only real means for such engineers to find a work-life balance within an organisation that was better suited to their changing needs was often management – but not all engineers, make good managers.

AR can allow a company to provide their more experienced engineers with the opportunity to find that better work-life balance, negating the risk of all that valuable experience and knowledge walking out of their door.

Similarly, it can take many months and in some sectors years for a company to be comfortable sending out a new engineer to client sites.

Whilst such training programs are admirable and often essential in terms of maintaining brand reputation, they can be a huge drain on resources.

AR can allow companies to dramatically cut the time needed for development and send their new recruits out into the field sooner – but with the safety net of being able to dial in an experienced engineer into the site remotely to help them when the going gets tough.

AR can even open up exciting opportunities for SMBs to expand into territories that would absolutely have been cost prohibitive for them to do so in the past.

Again, if your true value is the knowledge, expertise and insight within your field service organisation AR is the perfect tool for transmitting that value in real-time to anywhere in the world.

Ultimately, every field service organisation, big and small, will today empower their service engineers with a mobile phone and many AR solutions will run on such devices so even the need for investment in actual hardware is nonessential, making AR an extremely realistic introduction for even the smallest field service operation.

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Fast Lean Smart (FLS) is helping to cut down travel and admin time for British Engineering Services, enabling field engineers to be more productive by up to 15% each day.

Paul Hirst, Managing Director Engineering Inspection, says “FLS have proven an outstanding partner since we began together in 2015. The FLS VISITOUR advanced scheduling solution is at the heart of our business strategy for field engineering efficiency whilst delivering the best customer experience.”

British Engineering Services is the UK’s biggest independent engineering inspection, testing and certification company and has a long history dating back to 1859. Customers include all kinds of businesses, from factories to nuclear power plants, from hospitals to schools. Until 2015 it was part of RSA, one of the world’s leading insurance groups and a FTSE 100 company, but is now established as a privately owned company.

Today, British Engineering Services employs 450 highly trained and qualified engineer surveyors and consultant engineers who perform 2.8 million inspections per year. Its customers benefit from state-of-the-art technology and excellent online reporting systems that can deliver information quickly and efficiently.

 

Never standing still

“We constantly review our performance and look for ways to exceed customer expectations,” says Stephen Doyle, Operations Development Leader for British

Engineering Services. “We pride ourselves on having some of the best people in the industry working for us. Many of our staff have been involved in engineering inspection and certification for decades. It is this deep knowledge and understanding of our customers’ requirements that has shaped our business and led us to working with FLS.”

 

The right engineer for the right job at the right time

FLS’s flagship solution, FLS VISITOUR, helps to match availability with customer demand. The software automatically schedules inspections for the entire engineering team and selects the right engineer with the right skill set for the right job. Through

customisable variables, the FLS solution consolidates multiple inspections due at one site into a single visit. It also uses advanced mapping software to choose the most efficient routes to each appointment, including consideration of traffic at the time-of-day. FLS VISITOUR will ensure that each appointment is the best fit for the customer, the engineer and British Engineering Services as a whole.

 

"The initial findings from FLS VISITOUR clearly demonstrated a significant reduction in travel time but also the added benefit of reduced admin time for the Engineers..."

 

Stephen explains, “We looked at lots of different scheduling solution providers, but none of them gave us the flexibility that we wanted. Then we found FLS, who offered a highly configurable system and made every effort to understand our company, our data, and deliver what was right for us and our customers. They also demonstrated what their software could do with initial data tests and a ‘try before you buy’ trial. This was a big reason why we chose them.”

The initial findings from FLS VISITOUR clearly demonstrated a significant reduction in travel time but also the added benefit of reduced admin time for the Engineers by enabling the introduction of a central planning team to arrange the inspections.

Stephen says, “The trial proved the efficiency and productivity-fuelling benefits of FLS VISITOUR, but it also helped us prepare for the full implementation. We learnt what to do, who to involve, and how to make the transition as smooth as possible for our people.”

 

Inspection timing and risk management

British Engineering Services take safety and compliance very seriously and have unsurpassed engineering inspection certification accreditations and memberships. Inspections are planned in advance to give the customer notice and allow any access issues to be addressed before the day.

One of the business challenges is that inspections performed too early would bring subsequent inspections forward which increases costs, but overdue inspections could create a safety and compliance risk. The fact that FLS VISITOUR manages this timing and enables the coordination of multiple inspections in one visit is not just beneficial in reduced travel time and costs, it is also less disruptive for its customers whilst ensuring safety standards are met.

 

Working in partnership

“We’ve found the whole team at FLS really helpful and approachable and feel this is a genuine partnership that continues to improve our efficiency and quality of service.” Stephen explains. “They’re always available when we need them and regularly review the rules and settings within VISITOUR to ensure we are meeting our own customers’ expectations in the best possible way. I cannot recommend FLS highly enough.”

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The potential to enhance field service efficiencies through technologies like IoT, Augmented Reality and Artificial Intelligence are out of this world. But to fully realise the benefits they can bring field service companies need to have a foundational framework of technology already in place.

Here we look at five key systems every field service company should focus on before they look to take another giant leap forwards...

Field Service Management technology has become essential to service delivery excellence and in a world of connectivity and ever-increasing customer expectations, service excellence is no longer a USP but a baseline requirement.

Indeed, the rapid evolution of technology and its impact on field service in recent years has led to an increasing integration between process and technology when it comes to field service management.

However, whilst technologies such as IoT and Augmented Reality are grabbing the headlines and can undoubtedly enhance service delivery, their potential is greatly diminished unless you have a fundamental layer of technology in place already. In this article, we will explore five core, fundamental elements that should be at the base of your field service management solution.

 

Contract Management:

Contract management is often viewed as the starting point of almost everything within field service management operations.

Without a view of your service contracts, you cannot have to hand the answers for critical questions such as:

• What is the SLA on any given contract?
• Is a client under warranty or do they have an enhanced level of service contract?
• Does a contract include spare parts and/or consumables?
• Is the service contract due for renewal?

You could be at risk of potentially not meeting your clients' expectations and so putting the potential of renewing or upselling service to that client in danger in the future – or on the other side of the coin, you could be giving valuable service away for free.

Therefore, Contract Management is perhaps the most important of the fundamental building blocks that you should expect to find within a modern field service management solution and perhaps the first area that you should make sure your team is fully versed in utilising.

 

Scheduling:

Scheduling comes in a number of different guises and the various different names given to types of scheduling options can be a somewhat confusing but broadly scheduling will come in three flavours:

• Assisted Scheduling
• Optimised Scheduling
• Dynamic Scheduling

So which is right for your business?

It is often assumed that a dynamic solution is required for a larger mobile workforce, but whilst the size of your workforce is certainly one consideration in which type of scheduling engine would best suit your service operation - this is not the only factor.

The complexity of the service work, as well as the variety of service jobs you undertake, is another significant factor.

For example, an organisation that has a field workforce that services multiple different asset types – perhaps from multiple OEMs, and therefore has a number of different engineer requirements for differing jobs - would likely benefit far more from an optimised scheduling engine than an organisation that just fixes one or two types of assets for which all of their engineers are qualified to undertake repairs and maintenance.

This remains true whether you have 20 or 200 field service engineers.

Similarly, if a large proportion of your field service efforts are focused on planned maintenance calls which have a level of flexibility in terms of getting an engineer on site, then you may not have a need for a dynamic scheduling engine whilst an organisation that is far more reactive, that has a firefighting approach to their service delivery and strict SLAs would benefit hugely from a dynamic scheduling system.

 

Mobile tools and communications:

It is fair to say that the biggest revolution in field service has come from the rapid explosion in mobile computing power.

Today’s smartphones are capable of greater computing tasks than even the laptops of just a few years back.

For the field service organisation, this is fantastic as it puts information at the field service engineers finger tips, empowers them to spend more time on maintenance and repair and less on activities such as paperwork and enables them to deliver a far more effective and impressive service experience for the customer.

 

"Engineer to engineer communications are seamless in today’s world, whether it be using dedicated built-for-purpose business tools or even free to use consumer solutions such as WhatsApp or Skype.."

 

Also, with the advent of smart phones, and then latterly tablets, has come greater communications tools than we could have ever expected ten years ago.

For example, engineer to engineer communications are seamless in today’s world, whether it be using dedicated built-for-purpose business tools or even free to use consumer solutions such as WhatsApp or Skype.

From a FSM solution standpoint again whilst a mobile app was a USP, an add on or even a separate solution entirely just a few short years ago, now almost all FSM solutions will come with some mobile offering included. However, whilst the mobile element in FSM technology is constantly evolving, essentially the most fundamental and core aspect that you want a mobile aspect of a FSM solution to do is to mirror your back-end solution and to do so in real-time.

 

Parts & Inventory Management:

Parts and Inventory management is perhaps an area that in the past has not received the focus and attention that it requires.

It has often been the mantra of field service organisations that they are aiming to get the right engineer to the right job, at the right time.

But that all becomes moot if the right engineer doesn’t have the right parts to hand as well.

Consistently at industry conferences, parts management remains a hot button and a common pain point for a huge amount of organisations.

So whilst it is exciting to talk about emerging technologies such as IoT and Augmented Reality - a primary focus should be on ensuring our field service operation is as efficient as possible at a fundamental level, and that means getting a grip on parts management.

And whilst of course there are supply chain and logistics aspects to the conversation which can make things complicated – especially when you are using third-party contractors – one of the most crucial aspects of good parts and inventory management is utilising a system that can keep track of where your inventory, including van inventory, is at any given point.

One area where many companies get themselves caught out is by thinking that they can use a system such as a financial system that is designed at best for companies whose stock resides in static places such as warehouses and stores.

However, field service is far more dynamic than that, with parts moving back and forth and in and out of locations constantly each and every day.

 

Integration:

Finally, just a brief note on integration.

We are living in a world of data lakes, data rivers, data mountains and all other types of data topography it seems!

But all these vast swathes of data are meaningless unless you are able to draw insight from it, and quite often that means being able to let the data flow seamlessly from one set of business applications to another.

This is why integration is absolutely key in any modern business system – including FSM.

[quote float="right"]Integration is absolutely key in any modern business system – including FSM.[/quote]Of course, our vision of the future is that everything will be plug and play and all technologies will play well together nicely, but we aren’t quite there yet.

Integration varies from provider to provider but often it is led by the integrations they have been asked to undertake, so if your current provider or a provider you have identified as being a good fit for your business don’t advertise integration with a specific system you are using – it is worth discussing the possibilities with them - especially if it is a common platform as making their product integrate may be useful for other future clients also.

Whilst there are still some legacy systems that can prove very difficult to integrate with this is becoming less and less so in today’s day and age. Indeed, we are seeing more and more companies offering ‘off the shelf’ or ‘out of the box’ integration with the leading CRM, ERP and even Telematics solutions.

Finally, it is worth discussing with your providers how they are future proofing their products when it comes to integration – there is, for example, a large amount of proprietary technology centred around IoT at the moment and until accepted universal protocols are in place you want to make sure any investment you make is future-proof.

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Columbus, the global digital business services provider, has today announced the launch of a fully connected and mobile Field Service solution. Columbus has created an end-to-end intelligent Field Service solution that utilises the full Dynamics 365 platform.

This includes seamless integration between Dynamics 365 for Field Service and IoT sensor reporting, predictive maintenance and advanced business intelligence to enable customers to make real-time, data-driven decisions on operations. Completing the field service scenario is Dynamics 365 Remote Assist, the mixed reality heads-up display technology delivered via HoloLens devices.

Columbus has drawn on over 25 years of manufacturing industry experience to develop the new solution, which enables medium and large enterprises to quickly adopt and leverage emerging technologies to take full advantage of digital disruption and develop a competitive advantage. The Columbus Field Service offering introduces greater operational visibility by connecting the entire service supply chain to deliver a personalised, customer-focused experience and reduce operational costs.

For organisations looking to tailor a field service solution around existing systems, Columbus also integrates out-of-the-box with Dynamics 365 Finance and Operations to optimise additional processes such as work orders and invoicing.

By consolidating data streams to provide businesses with a holistic view of operational performance, the solution helps boost scheduling efficiency, first-time fix rate, engineer punctuality, on-site productivity and engineer billable time, while enabling engineers to identify more opportunities to cross-sell and up-sell services and products.

Mary Hunter, Managing Director at Columbus UK commented “As customers become increasingly connected, businesses must evolve accordingly to maintain a high level of service and meet rising expectations. Columbus helps organisations such as Orangebox, Handicare, and Capital Solutions add value to their businesses and support a customer-centric experience. The new Columbus Field Service solution extends this ability even further to introduce greater business intelligence, end-to-end business process automation and drive cost efficiencies.”

Chris Mean, Chief Operating Officer at Columbus UK added “We are dedicated to supporting organisations throughout every step of their digitisation and servitisation journey, and the Columbus Field Service solution coupled with the extensive expertise of our consultants allows them to enhance and modernise their field service offering at any stage. Our new solution will provide organisations with the ability to harness the full potential of the Microsoft Dynamics 365 portfolio and extend their value stream accordingly.”

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Augmented, Mixed & Virtual Reality is certainly a technology trend that is set to massively impact businesses in their field service processes...

Andrea Bardini, Marketing Product Manager, OverIT explains more...

Companies everywhere are constantly seeking new ways to reduce costs, increase profits and improve customer satisfaction and these goals are exactly the ones that modern field services organizations are being asked to achieve.

Field Service is no longer a simple and basic data collection and reporting function to resolve issues and react to emergency issues with assets, it has now really become the front-end function in which the dialogue and interaction with the customers are happening.

Field Service technicians and engineers are more and more often seen as the trusted advisor who the customer looks to resolve their problems, and for this reason, they need to be equipped with the best technology available to perform their tasks at the best delivering value for the clients.

 

"Collaboration is actually the key for field service transformation..."

 

At OverIT, we continue to innovate and improve our solutions to respond to the market needs and we are firmly convinced that building applications on Augmented, Mixed and Virtual Reality is key to streamlining field processes.

By leveraging the virtual collaboration, knowledge sharing and remote assistance capabilities provided by cutting-edge technologies, companies can arm their technicians with the latest tools to perform field tasks faster, better, and hands-free.

Moreover, companies can dramatically reduce travel costs, training, and increase the first-time fix rate and service delivery, having a big impact on their operational expenses.

Collaboration is actually the key for field service transformation.

The more technicians and engineers are able to collaborate and get real-time information to resolve issues, the more they will be able to complete their tasks in a more efficient, productive and effective way. AR, MR & VR is a watershed technology not only because it frees people from two-dimensional screens and pages to help improve the way they learn, share, understand and act, but it enables remote sharing and interaction in a completely different way.

People in the field are able to share the same asset, even though they are located in different places, they can interact, ask questions, drawn on it, they can take notes, but the most important thing they have at their disposal all the information they need in their “virtual room” with no need to bring any more paper and meanwhile they can visualise instructions or receive guidance from remote colleagues they can operate because they are hands-free.

Moreover, virtual collaboration is reshaping the way companies are running training increasing efficiency and effectiveness.

We want to guide our customers through the digital transformation of the Field Service and the only way to do that is investing in cutting-edge technologies to offer a complete and innovative solution that can respond promptly to customers’ needs and that can adapt easily to the business processes to bring Field Service activities to the next level.

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Service management thought leader Sarah Nicastro joins IFS to drive recognition and growth in service

IFS, the global enterprise applications company, announces that Field Technologies Online Editor-in-Chief Sarah Nicastro will join IFS as Director of Service Business Development and Field Service Evangelist.

Sarah brings to IFS over a decade of experience covering the trends, technologies and business drivers that most impact end users of field service solutions. During her tenure at FTO, Sarah’s mission has been to help field service customers tell their stories. In her new role, Sarah will add to the in-house expertise to translate how IFS solutions address the challenges and pain points of savvy field service companies.

Marne Martin, President of IFS Service Management Business Unit and CEO of Workwave, an IFS company, shares her excitement, “With this appointment, IFS will be yet one step closer to our customers, as part of Sarah’s responsibilities include directly tuning into our customer community. Sarah will play a pivotal role in helping us achieve our growth targets, which are ambitious but entirely attainable considering the mix of great products, clients, talent and customer care at IFS.”

Commenting on her appointment, Sarah added, “I am very excited to join IFS, which is one of a small number of companies in the service management space I would consider working for. I know IFS as a strong technology vendor with an unmistakable passion for service management. I look forward to contributing with my expertise to help the company achieve its growth goals by focusing on the needs of the field service community.”

Read more about how IFS’s suite of service management solutions supports service organizations here: www.ifsworld.com/corp/industries/service/.

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The customer experience is a crucial differentiator between organisations and that experience needs to be consistent across the whole customer journey, Samir Gulati explains why this is so vital...

Today’s field-service customers demand responsive support, especially digital natives who are used to getting what they want when they want it.

But even though these customers expect field service to be speedy, it pays to slow down and examine the customer journey to better understand their expectations. Field-service providers then know what elements are worth measuring and can, therefore, leverage software solutions to direct their technicians to respond appropriately in real-time.

So let’s take a look at the five stages of the field-service customer journey, as well as the key metrics worth tracking at each step.

 

#1 The Service Request

The customer journey starts with the creation of a service request. But even a simple request carries the opportunity for deep insight so long as field service providers measure the flexibility of their engagement with the customer and their access to the servicer.

Can users submit such inquiries through multiple channels? Fewer and fewer customers want to communicate through a call centre. Instead, they prefer self-service online portals and machine-to-machine service requests generated automatically by their smart appliances.

But just as customers need access to technicians, technicians need access to customers - namely their service agreements. Automated registrations and entitlement checks, using preconfigured warranty information, allow service providers to assess maintenance options and confirm services instantly.

 

#2 Scheduling Service

Once a service request is submitted and subjected to the automated entitlement check, it’s time for scheduling. At this stage of the customer journey, scheduling options and response times matter most.

Customers should be able to easily book truth-based appointments, which reflect your technicians’ skill level and actual bandwidth based on a combination of real-time and historical data.

This ensures that the right technician is sent out to the right job, which increases first-time-fix rates.

That same information should populate estimated arrival and completion times so customers can plan for their field-service slots and appointments accordingly. Users can then utilize self-service scheduling to reschedule their service calls, at which point they have access to updated information regarding technician availability.

 

#3 Tracking Technicians

Modern customers value visibility and expect field-service companies to offer real-time tracking, much like Uber, for two reasons.

First is compliance with scheduling - simply, will the right technicians be selected, and if so will they arrive and complete their work on time?

This is as important for customer satisfaction as it is for maintaining a tight schedule and limiting unnecessary expenses. Second is real-time updates. If a technician finishes a job early or gets stuck in traffic, will the next customer in the queue receive a notification?

Furthermore, if a customer has extra information they’d like to communicate to the technician, can they send it directly to him or her without routing the message through a call centre?

Even simple messages that tell technicians, for example, what the code to a locked gate is or that the dog in the backyard is friendly can make all the difference in the timeliness and quality of a service call, but only if field-service providers open a direct line of communication between the customer and the tech.

 

#4 On-Site Repair

Once technicians arrive on-site, there are several key metrics that they and their employers ought to track:

• Preparedness: Does the tech have all the right information (and parts) necessary to complete the job on time?
• First-time-fix rate: the percentage of service requests resolved with a single technician visit.
• Time-to-repair: the average period of time it takes for a technician to repair a malfunctioning product.
• Time-on-site versus estimated: the difference between the estimated time-to-repair measurement and the actual repair time.

Field-service providers can use these measurements to assess the productivity and efficiency of their technicians as well as the effectiveness of their appointment workflows.

They can then fine-tune their processes and improve their service.

 

#5 Post-Service Engagement

Post-service engagement is the crucial last step in the field-service customer journey, which includes payment, customer satisfaction surveys, the ability to re-open a ticket, if necessary, and backend reporting.

By tracking order to cash (OTC), field-service companies can reduce the complexity in payment channels complicated by contract work, warranties claim management and sourcing parts.

And in a world where nearly 7 out of 10 customers leave reviews after purchasing products or services, channels for tabulating repeat services and gathering immediate feedback on services rendered can further provide valuable insight that field-service companies can act on immediately.

 

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Samir Gulati, is Chief Marketing Officer, ServicePower 

 

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