ARCHIVE FOR THE ‘features’ CATEGORY

Gamification is helping fleet and field service organisations to engage and incentivise their drivers to become more safe and efficient on the roads, says John Cameron, general manager of Trimble Field Service Management.

Careless driving can cost fleet and field service companies thousands or even millions of pounds each year. The UK's Institute of Advanced Motorists’ Drive & Survive division report that 86 per cent of UK fleets have experienced an accident in the past 12 months, and that every fleet has had an accident where one of their drivers was ‘at fault’.

Many organisations look to improve driving behaviour by deploying telematics technology across their vehicle fleets. Whilst the technology has proven benefits, organisations often struggle to reap its full rewards as drivers may not always be fully engaged and motivated to improve their driving performance, mainly due to a lack of interest or incentive.

Demotivation is something many organisations struggle with, not just with initiatives for improving driver safety, but with all business aspects. In order to avoid the pitfalls of demotivation providing employees with recognition at work, regular rewards and a sense of competition amongst peers are all strong motivators.

In recent years, Gamification has come to the fore as a solution able to tap into an employee’s key motivators and sustain them. Indeed, organisations are increasingly calling upon the skills of software developers to apply the appealing traits of computer gaming into their business applications as a way to increase employee participation, engagement and accelerated learning in a business programme or initiative.

What is Gamification and how does it work?
Owning a smart phone or a tablet is a staple in many of our lives today and downloading apps, particularly gaming apps, is becoming ever more frequent. The power of popular games such as Candy Crush and Flappy Bird recently captured the lives of people from all walks of life. Students, businessmen, parents all became addicted to breaking the latest high score at any spare moment they could get. This inherent desire to compete, either with ourselves or others, is embedded within all of us.

In 2010, venture capitalists identified the potential for Gamification to incorporate the social/reward aspects of gaming into business software. This would not just make daily business tasks more enjoyable for employees, but would increase their collaboration and motivation at work to directly benefit the business and achieve company-wide goals.

Gamification and Driver Safety
A significant industry where Gamification has proven successful is in helping fleet and field service organisations to manage driver safety and risk. Being able to operate a safe and efficient fleet of drivers directly impacts the productivity and bottom line of a field operation. However, when it comes to adopting new processes, engaging employees is a notoriously difficult thing to do, especially when it is something as sensitive as monitoring their driver behaviour. Many businesses have therefore begun to implement gaming techniques into driver safety mobile apps to encourage drivers to perform better on the roads.

 

A driver safety mobile app typically records any extreme manoeuvres such as harsh acceleration, braking, turns and speed, the data of which is provided directly to the driver and sent to the back office for analysis. Gamification is integrated in the form of a scorecard that employees can use to record their driving performance. Although the recordings can be both personal and impartial it is the direct feedback that incentivises drivers to compete against themselves, and each other, for the best scores.

It often happens that employees are resistant to new initiatives because they don’t see any personal benefit in adopting them. Organisations therefore emphasise the gaming element of driver safety mobile apps to motivate their drivers, offering them positive recognition and rewards for good driving behaviour. Driver conversations inside an organisation therefore changes from gripes about the new technology to new excitement and collaboration around which team and individual has ranked top for the week and which areas they have improved in.

In order to reinforce focus over the long term, many apps also incorporate daily improvement tips based on an individual’s driving performance. For example, if speeding is proving to be a problem, the app will explain that higher speeds will result in longer stopping distances and excess fuel use, therefore negatively impacting their overall driver safety score.

Gamification ultimately offers a plethora of opportunities to fleet and field service organisations in helping them to motivate their drivers to change behaviours and develop their skills. However, the potential for Gamification doesn’t stop at driver safety. Gaming techniques can be incorporated into business applications both business and industry-wide. The pace at which gaming techniques is being adopted is gaining in momentum and market growth is expected to reach $5,500 billion by 2018.

Whether a company is looking to improve customer engagement, employee performance, training and education, innovation management, personal development, sustainability or health and wellness, organisations can integrate Gamification to help guarantee employees stay fully motivated and committed to achieve business goals.

 

---

 

Be social and share this article

What will be the key technology trends in 2016 for customer service engagement? Customer contact technology specialist Sabio outlines its top ten trends for 2016 and suggests five initiatives that should be top of  any field service company's digital customer service agenda.

“Today’s customers are having their service expectations reshaped by advances in consumer technology, and will become increasingly frustrated when having to engage with brands that don’t perform to the same levels as their best practice competitors,” commented Sabio’s Head of Consultancy, Stuart Dorman. “Offering more intelligent service and making it easier to engage can make a huge difference - not only by helping organisations to optimise operational performance, but also in terms of freeing up customer time so that they can actually spend more of their lives doing what they actually want to do.”

Dorman's predictions for the top trends for effective customer engagement in 2016 are:[ordered_list style="decimal"]

1.  Understanding the true impact of mobile – ever-increasing smartphone penetration means that a growing proportion of service interactions will be transacted on smart devices, so it’s essential that service providers ensure their customer journeys feature clear links to live service via an effective contact centre interface.
2. Placing Embedded Service at the heart of the web browser – with over 50% of customers going online before engaging with a contact centre, it makes increasing sense to embed service options within web pages – a trend that will develop further as WebRTC progressively turns the Web into an open communication platform.
3. Video-based service becomes mainstream – initial video pilot projects are now going live as organisations, particularly in sectors such as financial service, begin to see video support as a premium differentiator that can strengthen brand relationships.
4. Messaging platforms scale to deliver social service – social networks are busy building out their messaging platforms, and will start to open them up to commercial brands who recognise that’s increasingly where their customers are likely to be. With platforms like Facebook Messenger already supporting voice, organisations need to be ready to support those customers who want to engage directly from their social messaging environment.
5. Increasingly smart use of data and analytics – Speech and text analytics have now become essential contact centre technologies in the same way that customer feedback did 5 years ago. Now organisations are looking to leverage the immense computing power of the cloud to take this one step further. By combining multiple data sources such as voice of the customer, CRM data, speech/text analytics and contact centre meta data, organisations are using big data analytics techniques to drive an even deeper understanding of their customers.
6. Much smarter Virtual Assistants – the same technologies that are powering consumer search services are now being applied to intelligent virtual assistants. Rather than clicking, tapping, scrolling and typing - customers will increasingly have conversations with your website to get what they want, helping to transform their overall experience.
   [quote float="left"]Technology isn’t the barrier – it’s your internal siloes that are causing the problems...

    

7. Enabling natural dialogues through speech recognition - Ever-improving natural language understanding will go beyond simple speech recognition to create natural dialogues that effectively mimic agent interactions. Where the next generation of speech-enabled applications will quickly evolve, however, is in their ability to translate caller intent data into a more conversational, intelligent self-service experience for customers.
8. Biometrics gathers real market momentum – thanks to fingerprint recognition on millions of smartphones worldwide, consumers are now treating biometrics as a mainstream technology - with some using the interface over 30 times a day as they ‘sign-in’ to their personal device. Voice and fingerprint biometrics help to achieve the previously incompatible goals of both enhancing security while simultaneously delivering reductions in customer effort.
9. Removing the digital siloes - it’s hardly surprising customers get frustrated, when so many organisations still operate and manage their digital and contact centre strategies separately. Closing this gap, and recognising that when people call contact centres today they have probably already been online first, will increasingly define how successful organisations are in delivering on their end-to-end digital customer service goals. Technology isn’t the barrier – it’s your internal siloes that are causing the problems!
10. Measuring and reducing customer effort - the customer effort measure is all about surfacing those issues across channels that are making life harder than necessary for customers. Once identified, these can be systematically addressed to help reduce service costs, decrease customer churn and improve overall service levels.

“It’s also critical that organisations have the right strategic direction, infrastructure and expertise in place to take full advantage of these key technology directions,” added Dorman. “At Sabio we believe there are a number of specific programmes that digital customer service teams need to concentrate on over the next 12 months if they are serious about reducing effort and building an integrated Digital Front Door for their customers.”

Dorman says that in 2016 customer service organisations need to focus on:[unordered_list style="bullet"]

• Laying the foundations for Digital Service – organisations will need to draw on a broad portfolio of technologies in order to develop the kind of integrated journeys that will make life easier for customers. This will demand the development of ‘Digital Front Doors’ that embrace the end-to-end journey across both self-service and assisted interactions.
• Embed service into every digital journey - providing customers with true embedded service support for each stage of their digital journeys, with more context-sensitive embedded online service applications that draw on web chat or click-to-call to help resolve queries and enable customers to progress to the next stage of their journey with significantly reduced effort.
• Becoming Customer Service Session Designers – until now a major barrier to true end-to-end customer journey design has been the cost and complexity of creating solutions that draw together different parts of an organisation. Now, using the latest engagement development platform technology, customer engagement teams have the opportunity to take advantage of snap-in tools to ensure rapid and more cost-effective solution development.
  Experiment by creating your own Customer Experience lab – it’s often difficult for organisations to know exactly which strategies or technologies to deploy in order to achieve their goals. It’s worthwhile establishing your own Customer Experience lab to find out how new ideas measure up when applied to a meaningful sample of live interactions.
• Recreate your Roadmaps based on Customer Experience -Reducing customer effort and building a more seamless experience requires the development of detailed UX-based roadmaps, breaking down specific elements to consider how much of the experience is actually value-creating and how much is wasted through waiting due to overly-complex or broken processes.

 

---

 

Be social and share this article

On global Computer Security Day, Monday 30th November, we  offer field service SMEs 10 tips staying  safe in cyberspace from David Tindall, managing director Talk Straight, the UK business telecoms and ISP provider .

Cyber-attacks are still a clear and present danger and as the threats continue to evolve,  so it’s important that SMEs adapt their security methods to tackle these new dangers, says Tindall. Here are his top 10 tips:

1. Educate - 50% of the worst cyber security breaches last year were caused by inadvertent human error. In particular, raise awareness of phishing and baiting scams.
2. Social media safety and security is paramount – work related information should not be accessible by social media. Personal accounts are much easier to infiltrate than a secure business network.
3.  Train your staff. Currently around 63% of SMEs nationwide provide ongoing security awareness training. Due to the nature of the cyber beast, the threat is constantly evolving so keep them abreast of the latest developments
4. Invest in the defence - the tools for tackling cyber-attacks are worth their weight in gold. The average price of a single breach is continuing to soar, with damage to an SME costing anywhere between £75k and £311k. For a larger business, that cost can rise into the millions.
5. Monitor your web traffic - good practice for any SME regardless of cyber security. Quickly identifying a sudden or irregular level of activity can significantly soften the blow of a cyber-attack. There are a range of free and paid services that will help your business accurately
6. Stay updated! 59% of businesses expect to suffer more security incidents within the next year. Being aware of the changing digital landscape and its potential new threats can help keep you ahead of the game.measure traffic.
7. Plan! Should the worst case scenario happen, are you prepared? Do you, your IT staff or external telecoms provider have the proper protocols in place to react? Offsite back-ups and mirrored servers are some of the most common practises that help prevent the irreversible loss of data.
8.  Use a professional. Put your cyber security in the hands of a professional. Be it internal IT staff or a telecoms provider’s Managed Security Service, their expertise will help them quickly recognise potential dangers and keep your network secure.
9. Assess the risks. Knowing where you’re most vulnerable, or what data/network would be most attractive to a potential cyber security attacker is valuable information. You or your IT department/service are then able to prioritise security and be aware of the most likely forms and targets of attack.
10.  Report any attack. If you are unfortunate enough to suffer a damaging attack, report it. This is your best chance of recouping any losses and bringing the guilty party to justice. The UK's National Cyber Crime Unit (NCCU) and The Cyber Incident Response (CIR) scheme should be your first ports of call.

Talk Straight provides internet services to hundreds of UK businesses and was awarded winner of Best Business use of Cloud and finalist for internet safety and security at the 2014 Internet Service Providers Association Awards.  It is also a managed security service provider for US network security specialist Fortinet in the UK.

---

 

Be social and share this article

In this final part of our series exploring the findings of our research into field service and the potential impact of IoT we look at the key reasons driving adoption of IoT forwards….

If you missed out on the earlier features in this series you can find them at part one, part two and part three respectively

---

Want to know more? Click here to download the full research report

---

Actual implementations

In fact we can look further within our data to help us better identify when we will see field service companies embracing IoT on a widespread level by looking at how many companies have indeed already implemented an IoT strategy and how many are currently planning to do so.

Indeed over two thirds (67%) of companies are at the very least ‘actively planning an IoT strategy’, with 15% of companies actually ‘having an IoT based system in place’ and 14% currently in ‘the process of implementing an IoT strategy or solution.’

 

This would indicate that whilst those who stated that they felt IoT was already becoming widespread may be slightly optimistic, in reality we are perhaps three to five years away from IoT becoming a truly common place tool within field service management with only just under a third of companies (32%) not currently planning to use an IoT strategy or solution as part of their field service operations.

Main reasons for adopting IoT

So what are the key drivers for what is seemingly a large appetite amongst field service companies to adopt and develop their own IoT strategies?

In fact there were three key reasons that were cited by our respondents that stood out in our findings. The largest of these was to ‘Improve customer loyalty by improving the service levels we deliver to our customers’ which 68% of our respondents identified as being a major reason for adopting an IoT strategy.

This was closely followed by ‘increasing the efficiency of a field service division’ and ‘reducing costs by moving to a more preventative service model’ which were cited by 62% and 59% respectively. Indeed these three options could be identified as the holy trinity of drivers for investment in field service technology and are quite rightly identified as key drivers regardless of the technology.

 

However, the next group of responses which again were all identified by similar amounts of respondents are perhaps much more   specific to IoT. These were ‘increasing market share by delivering proactive service before the competition’ (43%),’IoT enabling companies to change our business strategy to a servitized, outcome based solutions model’ (42%) and ‘Increasing profits by moving to a more service oriented business model.’

With a high proportion of our respondents backing each of these statements we are also seeing perhaps further evidence of the growing movement towards servitization which is of course often heavily reliant on remote monitoring that comes via the Internet of Things.

Barriers to adoption

Of course we must also explore the barriers to adopting IoT as well and here it seems clear that there are again three major concerns for field service companies looking to develop an IoT strategy.

The first is the perennial fear of twenty first century technology, security. Much like the Cloud there is a worry about being so heavily reliant on the internet especially as it becomes fully ingrained within business critical tools and 46% of respondents stated this was a major barrier to implementing an IoT strategy.

 

Tied heavily to this of course is connectivity.

Whilst for some companies fears around the security of connected devices is a worry, for many others, especially those operating in rural areas actually connecting devices to the Internet in the first place is also a significant challenge and this was flagged up by 56% of respondents.

Finally there is of course the question of the customer. Again security worries remain and 55% of companies believe that their ‘customers would be reluctant to have their devices connected sharing data.’

Conclusion

However, as mobile broadband continues to improve at a rapid pace, connectivity issues will surely subside and whilst the perception of the IoT being a security threat remains, online security is also continuously improving with the likes of Amazon Web Services and recent PTC acquisition Axeda continuing to reinforce online security.

So given that these major fears are likely to fade with time and that there is already a significant groundswell of approval for the use of IoT in field service it seems that it is now perhaps a matter of time before we stop talking about IoT as the future of field service and start seeing it as an integral element within field service operations.

Indeed, the big question for most field service companies is no longer if you will move to IoT but when and what will happen to those who get left behind?

---

Want to know more? Click here to download the full research report

 

---

 

Be social and share this feature

We all know the old adage ‘the customer is always right’ and in all honesty we’ve all questioned the truth in that statement at least once in our lives, but how do we ensure that we stay in control when that customer problem becomes a problem customer?  Bill Pollock, President, Strategies for Growth has some suggestions.

Not all customers are “problems”, but as long as their equipment is down, they are experiencing a “problem”. In fact, most customers realize that their equipment will go down from time to time, and most interpret this as nothing more than an inconvenient “fact of life”.

However, particularly when the customer feels they have not received good customer service and support in the past, or if the machine has undergone a succession of similar types of failures one after the other, there is an increasing chance that even a “good customer” can turn into a “problem customer”.

Sometimes it’s your fault, sometimes it’s someone else’s fault within the organisation, and sometimes it’s the customer’s fault – however, when all is said and done, it will be the field technician who is the one who will have to deal with it.

Typically, the best way to distinguish between a “customer problem” and a “problem customer “is to observe the way in which the customer is handling the situation.

For example, if the customer remains cool, calm, and collected throughout all of its discussions with you regarding a specific service event – regardless of how many discussions you are forced to have – then, you may consider the problem to be more equipment-focused then customer-focused.

However, if you and your company are doing everything possible to get the equipment up and running, get the replacement parts to the customer site as soon as possible, or get a quick “fix” to a software glitch, and the customer is becoming increasingly less cool, calm, and collected, then you may soon be dealing more with a “problem customer” than with a “customer problem”.

 

We’ve all heard the expression, “The customer is always right”. Well, that is not always true.

The general rule of thumb is, “The more ‘right’ the customer is, the more likely you are to be dealing with a ‘customer problem’; however, the less ‘right’ the customer is, the more likely you are to be dealing with a ‘problem customer’”.

In some situations, it may not be entirely clear which is the case. The one thing that is clear, however, is that in either case you will still need to treat the customer in exactly the same way – that is, assuming they are “right”, and treating them accordingly.

However, dealing with an irate customer takes the situation to an entirely new level! We’ve all had them – irate customers! And, the bad news is, we will continue to have them for the duration!

However, there are two ways in which to experience irate customers; either directly as result of a specific event or situation (i.e., a failure in the middle of a key production run, a repeat failure, a self-inflicted failure, or any other number of product- and/or time-related reasons), or because we have made them irate (i.e., treated them poorly, didn’t respond quickly enough, looked like we weren’t paying attention to them, etc).

In most cases, the former types of situations are largely out of our control; however in virtually every case, the latter are entirely preventable. Of course, the best way to avoid having to deal with an irate customer is to do everything in our power to accommodate them – within reason!

But, that does not always work and, accordingly, there will generally be times when we will need to do some immediate – and intense – “damage
control”.

The main focus of any damage control on the part of the field technician would be primarily to:

• Address the situation directly, and attempt to resolve it quickly, completely and satisfactorily;
• Explain the reality of the situation objectively and calmly to the customer;
• Provide any relevant data or documentation that proves your case, if requested;
• Be prepared to correct any misinformation or misperceptions on the customer’s part to avoid any further miscommunication; and
• Explain concisely and accurately why a specific situation may have occurred, what positive actions you will be taking to correct it, and when they could reasonably expect the problem to be resolved to their satisfaction.

In the services profession, you will probably always be running into some customers who, for one reason or another, simply like to be “irate”. This is a fact of business life, and you should be prepared to deal with it as best you can.

However, by continually embracing and utilising a “Listen, Observe, Think, Speak” (i.e., LOTS) approach in all of your customer interactions, you can successfully reduce these types of instances in most cases.

 

---

 

Be social and share this feature

Fashion, smart clothes & the future of wearables:  Uri Pintov, Product Line Director, ClickSoftware takes a look at the role Wearable Technology could play in field service.

Picture this: A customer service representative is helping an irate customer on the phone and becoming flustered and frustrated. Rather than hearing about the incident after the interaction has escalated, customer service managers are able to step in and offer assistance because they have access to the rep’s vital signs and health signals.

Or, imagine one of your fleet drivers becoming tired and falling asleep at the wheel and a fleet manager having the ability to talk him through getting to a rest area safely, thanks to having access to his health signals. All of this, and more, is possible, thanks to wearable technology.

The Rise of Wearable Technology
Wearable technology is nothing new, but its applications to the enterprise and customer service are just now being realised in a major way. A 2013 study on wearable tech from the Centre for Creative and Social Technology at Goldsmiths, University of London, showed that about 33% of U.S. and U.K. adults found that wearable tech had helped their career development. Other research from Human Cloud at Work showed that wearable tech increases job satisfaction by 3.5% and boosts employee productivity by 8.5%.

As reported for RealBusiness by Shane Schutte,  lead researcher Dr. Chris Bauer sees the results of the study showing “the potential power and application of wearable devices in the workplace from employee biometric CVs to organisational real-time executive dashboards for resource allocation…. Using data generated from the devices, organisations can learn how human behaviours impact productivity, performance, wellbeing, and job satisfaction.”

 

Wearable technology adoption will increase as people and companies see the benefits of it, including how it improves an individual’s life or a company’s performance. Nigel Beighton,  UK CTO of Rackspace, sees the need for individuals and businesses to analyse the data from wearable technology “and understand the wider context surrounding the data, such as the weather location, posture, even temperature and mood of the individual. By focusing on the data as well as the devices, wearable technologies can provide meaningful insights that can be used to improve performance and satisfaction. Essentially wearable tech and big data go hand-in-hand.”

Smart Clothes as a Tool for Business
Using smart clothing to track employees’ vital signs and health signals is a reality now. According to Wearable Technologies, 2015 is a “banner year” for the emerging smartwatch and smart clothes market. One of the most important features of smart clothes and smartwatches is their health related sensors and monitors that rack vital signs. Smart clothes provide real-time feedback of the wearers’ vitals and health and connect to apps to deliver the information to smartphones and computers. Most smart clothes can monitor heart rate, breathing rate, sleeping patterns, calories burned, intensity of activity, temperature, and heart beat.

While most of the smart clothes are in the health and fitness market today, they are starting to be available for the healthcare industry for hospitals and personal care facilities and for businesses that want to monitor their employees.

Smart Clothes and the Mobile Workforce
More companies and organisations are going mobile, and there are more field workers and independent contractors than ever before relying on mobile devices and mobile apps. According to a CIO article, a recent Apperian survey of organisations found that more than 70% of respondents plan to equip more than 1,000 users with mobile apps and 1/3 are deploying mobile apps to more than 5,000 users in the next two years.

Additionally, Gartner predicts that 50% of employers will require employees to supply their own device for work and reports that 38% of companies will stop providing devices to workers by 2016. As more companies adopt bring your
own device (BYOD) policies, it becomes crucial for the mobile workforce to be able to charge their devices quickly and easily while on the go.

 

Wearable technology and smart clothes are solving this problem, as designers are becoming inspired by flexible solar panels and are creating clothing and accessories that power and accommodate handheld devices. We have found a few designers who are creating everything from shirts, to jeans, to ski jackets, to winter gloves that could make being part of a mobile workforce easier than ever before.

Wearable Solar – Dutch fashion designer Pauline van Dongen is designing lightweight wired garments that include solar panels so the wearer can charge a smartphone. Her designs charge smartphones up to 50% when worn in the sun for an hour. She collaborated with Christiaan Holland from the HAN University of Applied Sciences and
solar energy expert Gert Jan Jongerden on the Wearable Solar project, to integrate photovoltaic technology into the clothing.

WTFJeans – One company that accommodates smartphone users is WTFJeans. With smartpockets that give wearers easy access to their smartphones and clean the phone screens, WTFJeans also include EMF shields to reflect cell phone radiation.

Zegna Solar Ski Jacket  - Clothier Ermenegildo Zegna teamed with Interactive Wear to create “the world’s first ski jacket powered by solar energy.” The jacket has solar cells embedded in its collar to convert sunlight into renewable power that wearers can use to fully charge their smart phone, iPod, or other mobile device. The collar is
removable so that it can be used as a power source even when you’re not out in the elements.

Agloves – It is nearly impossible to use smartphones and tablets when wearing gloves, since typical gloves are not compatible with the touch screens on mobile devices. Agloves offer a variety of gloves, including the Grip Touch,
Sport, and Natural, that are constructed with real silver for warmth and high conductivity, so that all ten fingers are conductive for use with any touchscreen device.

 

---

 

Be social and share this article

The very nature of their jobs means that field service employees are lone workers and safety risks are not confined to hazardous workplaces. FSN Editor Sharon Clancy looks at some of the strategies for making ensuring your employees stay safe.

Many service employees are working alone or in environments that make them vulnerable. The potential safety risks are present not just in hazardous workplaces such as oil installations or construction sites; workers can be at risk working unsocial hours in office building or on emergency call outs to domestic properties, too, for example.

Safety policies and guidelines should reflect the specific risks of mobile workers, demonstrate that steps have been taken to minimise those risks and that management systems are in place to monitor compliance with safety rules.

For mobile service technicians, those risks include driving their vehicles between jobs. “If people in your company use vehicles for work, then you have a legal responsibility to ensure their safety, points out Giles Margerison, UK sales director, TomTom Telematics. “The law is really clear if someone is driving for business purposes, regardless of who provides the vehicle – whether it’s their own vehicle, hire, rented, leased, bought, or bought by the company. Once you have given someone an instruction for work, whether it’s just popping down the shops for a pint of milk or to an appointment or a job or a site, you are responsible for their safety and their behaviour.”

Duty of Care: legal obligations
Employer's  legal obligation on Duty-of-Care and Health and Safety will vary from country-to-country. In the UK, for example, the 2007 Corporate Manslaughter and Corporate Homicide Act introduced in addition to corporate liability the concept of personal liability of directors and board members for any proven negligence, part of an EU-wide initiative to improve worker safety.

Other legislation such as the EU Working Time Directive also impacts on duty-of-care obligations.

 

For service organisations there are two key areas of duty of care: one is lone worker protection; the other is risk management of inappropriate of employee behaviour.

Lone worker monitoring
Any mobile application or device by default offers more protection to the mobile worker than a paper system where there is no contact with the office between jobs or even all day. Mobile workers equipped with telephones can also be tracked using cell ID.

In difficult or hostile environments managers need confirmation at regular intervals that the employee is safe and well. Some lone-worker systems are linked to 24-hour monitoring centres - individuals who find themselves in a dangerous situation simply press a red alert button on their device. This additional protection for lone workers can be a user buy-in when selling a technology switch to mobile workers, especially in heavily-unionised sectors.

In less dangerous situations, the risk assessment may be that compliance can be demonstrated by tracking personnel around a site, setting up pre-set intervals when a response is required. The interval can be set automatically and varied between locations and tasks.

In some systems the worker is sent an SMS message requiring a response confirming everything is OK or arrival. The latest technology even removes the onus on the employee to confirm they are safe. Instead, RFID and NFC technology utilised for proof-of-attendance and compliance with service-level agreements can also be used for duty-of-care monitoring.

 

"It's considered more reliable because the monitoring process starts automatically when the worker arrives on site or at a particular area of the site or building - there's no need for them to send a message to confirm this ," comments Paul Ridden, managing director for Skillweb. "Alarms can be raised if a worker fails to arrive at or leave a customer site or complete a task. Specific safety compliance information for that task or site can be incorporated in the RFID tags. "

Risk management
Service organisations employ engineers and technicians, not drivers. However, that does not mean that you can ignore their behaviour at the wheel when driving between jobs. Potentially unsafe driving behaviour should be part of a risk assessment strategy.

Meeting your Duty of Care does not need to be a burden, points out, Margerison. . “It just requires processes to be in place that monitors aspects of your mobile workforce, giving you the data you need so you can foresee any issues."This is not as hard as it sounds with modern fleet management and telematics systems, and you might also be surprised by the bottom line benefits it could bring to your business, he goes on. “The use of technology really helps because we can manage driver behaviour. Other methods can be used, of course, but technology makes that really very simple, and gives you the right data when you need it.

Telematics captures data on vehicle speeds, distances and driving time, as well as hazardous behaviour such as harsh braking and acceleration. Fed back into the service management software, team leaders can build a picture of each driver's behaviour, trends within a group of workers and persistence offenders, all without increasing administration costs.

 

Basic driver behaviour telematics data such as speed and harsh deceleration can even be captured from a mobile device with a GPS and an accelerometer or with a plug-in device - there's no need for a vehicle installation.
The result is a safer, more efficient workforce and a significantly reduced risk profile. Margerison points out that the ability to demonstrate driver improvements to an insurer could also mean a reversal of the current trend of higher  premium costs.

Keep it simple
Skillweb’s Paul Ridden thinks awareness of risks to mobile workers still has some way to go to penetrate those lower-skilled service jobs typically found in facilities management companies. “With the introduction of the Living Wage, those workers are going to cost more, so ensuring, they are as productive as possible, will be key to maintaining profit levels.”

Technology costs have also been a barrier, but smartphones make deploying mobile apps to these workers affordable. Simple apps can help them complete the tasks in the right order and safely. You can prove where they are but you can also use it to monitor their safety. Are cleaners using hazardous chemicals in a safe manner. Using appropriate safety equipment can mean something as simple as using rubber gloves when using cleaning chemicals.”
Monitoring the safety of these employees can have other benefits, he points out Monitoring that only trained employees are allowed to use equipment such as motorised floor polishers correctly, also helps you keep tabs on asset utilisation, he points point.

Geoff Ball, MD of Matrix Telematics said: “The definition of a lone worker has changed dramatically. From social workers to delivery drivers, postmen to pest control; lone workers make up almost a quarter of the UK’s working population, but the nature of their job leaves them open to a unique set of risks that employers need to be aware of.

“While most lone workers will hopefully never experience any problems, to have the peace of mind that there’s someone just at the other end of the line should they need it is a big reassurance for employees and a sensible precaution for employers to take.”

Lone worker monitoring doesn’t have to be complicated, says Ridden.“Even proactively status checks can be done without it seeming intrusive or Big Brother. You can send a message, and all the worker does is to tap in a pin number to confirm they are OK. Workers do appreciate that it is for their safety. From the manager’s viewpoint, its more reliable than waiting for a remote worker to call in at hourly intervals to confirm they are OK and its documented evidence that health and safety policies have been adhered to.

 

---

 

Be social and share this article

Effectively managing the peaks and valleys in field service demand is one of the greatest challenges facing managers and executives across a broad array of market segments says Michael Blumberg, President & CEO of Blumberg Advisory Group, Inc.  Here, we publish the first part of extracts from his White Paper, "The Variable Workforce Model",  on how the momentum for freelance service technicians is building and potential solutions for managing them.

The Field Service Dilemma

Typically, temporary or contingent labour was utilised to support periods of peak demand: when there was a spike in new product sales or when brought about by seasonal issues. For example, a surge in installations or refreshes resulting from new product purchases required that the service organisation employ additional field service engineers (FSEs) to complete the installations in a timely manner.

However, relying on a temporary workforce to handle emergency maintenance was historically viewed as anathema to service executives within companies that sell equipment. This was because the FSEs were typically viewed as an extension of the sales team and thus vital to keeping the equipment operating and the customer happy. The conventional wisdom was that if equipment failed to operate properly then the customer would become irate, blame the manufacturer or reseller, and stop buying their products.

FSEs were considered to uniquely possess the specialised knowledge and skills required to resolve emergency issues. These skills took years to acquire and were difficult to replicate. How could emergency service be trusted to temporary employees with limited knowledge or experience with the product?  As a result, peaks in demand for emergency service were typically handled by asking FSEs to work overtime hours.

Setting the groundwork for the variable workforce

In the mid-1980s a number of service networks were created among like-minded service providers (e.g.  resellers, OEMs, etc.) to provide FSE coverage in geographic areas where their partners lacked specific skills sets: the beginning of the managed service provider concept.  Another driving force behind the decision to use contingent labour was the fact that the economics of hiring full-time personnel were not favourable. With margins declining, it was difficult for service providers to justify hiring additional personnel. Turning toward a network of vendors, subcontractors, and service companies to fill peaks in demand became a viable solution for many service providers.

 

In the 1990s outsourcing of non-core activities became popular with a number of prominent original equipment manufacturers such as Cisco, NetApp, IBM, and HP who outsourced non-strategic field service functions to Third Party Maintenance companies.

The recessions of 2001 and 2008 led to layoffs and hiring freezes across a wide array of industries. Service providers could not risk having situations where field service engineers were not available to support customers’ requests. Rather than keep non-essential workers on the payroll, companies realised they could reduce operating expenses and lower overhead costs by hiring field service engineers on a per call basis; as consultants or freelancers.

The freelance model has now become main stream within the field service industry. It gives service providers the ability to manage field service delivery through a variable workforce model. Maintaining a field service workforce on a full-time basis represents a short-term, fixed cost for service providers. With field service experiencing its own peaks and valleys in demand, a service provider can now convert a short-term fixed cost into a variable expense.

Options for building a variable workforce
[quote float="right"]Field service companies have a number of options available to them for obtaining variable field service labour.

Today, companies who support or maintain large sets of geographically dispersed technology and environments such as ATM machines in retail locations, Wi-Fi access points in coffee shops, or Internet of Things enabled technologies, have a number of options available to them for obtaining variable field service labour. These include: [ordered_list style="decimal"]

 

1. Implement Master Service Agreement (MSA) with one or more companies. This usually requires the OEM hand-off all on-site service requests to the Field Service Organisation who is responsible for managing their own workforce. While this is one of the simplest ways to obtain access to a contingent labour force, it is often the most expensive; particularly if the FSO is using its own workforce to perform the on-site request. This is because the FSO’s price per service call usually takes into account direct labour costs, plus parts, overhead, risk and profit.
   Furthermore, the FSO may not be able to provide their client with full visibility, accountability and control into the service delivery process. Basically, the client is alerted to when a call is dispatched and when it is completed, not to what occurs in between.
2. Manage subcontractors on their own. Another option is for a company to build its own variable workforce through a “Direct-To-Tech” approach. This requires that a company hire independent contractors either directly or through a staffing company, or they can reclassify existing full time FSEs as independents. Reclassification could create problems from a legal and financial perspective.[quote float="left"]The Direct-To-Tech model can be very successful but only if the nature of the work is truly independent contracting, not a second class worker.

    

   More importantly, setting up and managing a variable workforce labour pool requires an investment in mobile communication and collaboration technology, as well as new processes, procedures, and training for both management and dispatch staff.
   Companies who don’t approach this challenge strategically often end up with ad hoc systems and processes that are cumbersome and unscalable. All too often, companies end up blaming the subcontracted or freelance workforce when the real root cause of the issue is a lack of robust and scalable systems that lead to mismanagement.
3. Adopt a “Sharing Economy” model. Companies who are willing and able to manage teams of individual workers can turn to a sharing economy model. In this scenario, a company would use an Internet platform, provided by a 3rd party technology vendor, to recruit, on-board, train, dispatch, manage, and pay individual contractors. There are substantial cost savings to a company who is willing to pursue this course of action. Improvements in service quality and productivity are also possible .Freelance contractors are typically more engaged and motivated since their income is directly proportional to the quality of work performed and number of assignments they accept. More importantly, it avoids the risk of misclassifying workers. Freelancers who make themselves available through this type of labour model have made the decision to become a small business. In their work as independent contractors they have the ability to decide how many companies they contract with and which types of jobs they select, how and when they go about performing their work and how to best use their own tools and equipment.
   [/ordered_list]

All things being equal, we believe the sharing economy model offers the optimal solution for obtaining access to a variable workforce. This is provided the company using this model is prepared to engage in the necessary leg work required to manage teams of independent contractors through a Freelance Management System (FMS) platform.

 

---

 

Watch out for Part 2 of this White Paper. Download the version here

 

---

 

Be social and share this feature

As we continue our series discussing our recent research into IoT and Field Service sponsored by ServiceMax and PTC we look at why there is such a strong undercurrent in favour of IoT…

Missed the earlier parts of this series? Find part one here and part two here

---

Want to know more? Click here to download the full research report

---

Belief in the power of IoT

Given then the fact that the majority of our respondents believe that IoT will be the most important technology to impact the way field service companies operate within the next five years, just how critical do companies feel that IoT will be?

Again our respondents showed a significantly positive approach to the importance of IoT when we asked them “What are your thoughts of the Internet of Things and how it can be implemented in Field Service?”

Over half (55%) of our respondents stated they thought “IoT will become a fundamental part of field service operations in the future” whilst a further 21% went further stating that “IoT is critical to any field service organisation’s strategy”.

 

The same amount of respondents (21%) stated that they felt that whilst ‘IoT is an interesting technology and I can see potential applications for it I don’t think it is ready yet.”

This means that 97% of respondents felt that they could at the very least see the potential of the Internet of Things in a field service environment compared to just 3% who stated ‘I don’t see it playing a part in our field service operations’.

Such figures indicate a truly overwhelming belief that IoT is indeed set to lie at the heart of field service as our industry continues to evolve.

Does size matter?

Of course one of the biggest challenges any emerging technology faces in terms of gaining traction and widespread adoption is whether it is accessible for companies of all sizes.

Often it is the case that when a significant new technology arrives it is cost prohibitive for those smaller companies (and often even mid-sized companies as well) to adopt. In field service this has often been negated by the fact that as well as delivering the opportunity to deliver better service for customers, very often technology in field service management can yield significant cost savings as well.

It has long been a key argument for the implementation of dynamic scheduling, tablets and smart phones and telematics for example that x implementation will have paid for itself within y months.

Of course similar arguments can be put forward for the introduction of IoT but for companies that would be looking to retrofit their assets in the field, such an implementation could have a potentially large initial outlay. So has this impacted on whether field service companies believe that IoT is a technology that could work for companies of all sizes?

We asked our respondents “do you think that IoT is more suited to larger companies or accessible to companies of all sizes?” And it seems that on the whole such challenges are not considered sizeable enough to be prohibitive for smaller companies with almost three quarters of respondents stating they ‘don’t think size matters when implementing IoT’.

 

What is particularly interesting is that when we drill down further into the data to look at responses from those representing companies with 50 engineers or less, this figure remains high at almost two thirds (65%) and in fact the number of respondents from this group who state IoT is ‘more suited to larger companies’ remains almost the same as the group as a whole (15% of respondents when looking just at smaller companies vs. 16% of the group as a whole) with a larger percentage of respondents stating they ‘don’t know’.

So it would appear that even amongst those companies with smaller field service teams, the majority believe that IoT could be suited to their business, again further reinforcing the belief that IoT will be part of the field service landscape across companies of all sizes.

When will IoT be common place?

So it seems that there is a general agreement amongst field service companies that the Internet of Things will become a staple part of field service operations. However, where opinions remain somewhat divided is when we will start to see this happen on a pervasive scale.

 

We asked our respondents “when do you think IoT will become common place within field service operations?” And the results were both varied and relatively evenly spread.

The most popular response was that in fact ‘it is already beginning to happen’ which just under a third (30%) of respondents stated. However, the second most common answer was within the next five years which just under a quarter of respondents (24%) stated. “Within the next three years” and “within the next two years” were the next highest answers with 19% and 18% opting for these responses respectively, whilst 5% felt it would happen within the next twelve months.

Of course varying factors such as industry verticals, company sizes and more will impact when we actually see a widespread adoption of IoT so perhaps such differing opinions may be expected here but what is clear is that again the majority do expect to see IoT become common place in field service. In fact just 3% of our respondents stated they ‘don’t think it will happen at all’.

---

Want to know more? Click here to download the full research report

 

---

 

Be social and share this feature