TomTom Telematics has been awarded the prestigious Investor in Sales accolade by the Association of Professional Sales (APS) in recognition of its commitment to ethical sales standards.

More than 50 per cent of a company’s sales team are required to pass the APS professional registration assessment to gain the coveted award. TomTom Telematics’ pass rate, across its UK sales force, was 100 per cent and its sales team now appear on the APS professional register, which is open to public scrutiny.

The award was presented to the fleet management and connected car solutions specialist at the Commercial Vehicle show, at the National Exhibition Centre in Birmingham.

Receiving the award, Beverley Wise, Director UK and Ireland for TomTom Telematics, said: “TomTom Telematics prides itself on a commitment to best practice across all areas of the business and this is exemplified in our investment in on-going staff training and development. “We are extremely proud of our excellent sales team who are dedicated to demonstrating the very highest standards of business ethics, integrity and service. This award recognises and reinforces these standards, which ensure our customers can put their trust in us to advise on the right solutions to meet their business needs.”

Andrew Hough, APS Co-CEO, who presented the award added: “Well done to the dedicated sales team at TomTom Telematics UKI. Their enviable 100 per cent past rate is a credit to their professional skill and knowledge. We look forward to working with TomTom Telematics over the coming years and applaud their leadership. We know that organisations which develop strong sales teams focused on ethics, standards and continuous professional development build strong customer relationships. “Trust is at the heart of good business partnerships and the APS quality mark is an important differentiator to show customers that they are dealing with ethical salespeople.”