PODCAST - Professor Christian Kowalowski
Mar 14, 2019 • Features • Future of field servcice • Future of FIeld Service • workforce management • Servitization • The Field Service Podcast • Mark Glover • Customer Satisfaction and Expectations
In the latest Field Service Podcast, Christian Kowalkowski, Professor of Industrial Marketing at Linköping University, discusses the challenges round transitioning to a servitization business model.
In this episode, Field Service News Deputy Editor Mark Glover, speaks to Christian Kowalkowski, author of Service Strategy in Action: A Practical Guide for Growing your B2B Service and Solution Business, about the challenges businesses can face when adapting to a servitization model having been used to the more traditional transactional framework.
You can connect with Christian on his LinkedIn profile here and email him at christian.kowalkowski@liu.se
Information about the book Service Strategy in Action: A Practical Guide for Growing your B2B Service and Solution Business, including how to purchase a copy, can be found here.
Field Service News is published by 1927 Media Ltd, an independent publisher whose sole focus is on the field service sector. As such our entire resources are focused on helping drive the field service sector forwards and aiming to best serve our industry through honest, incisive and innovative media coverage of the global field service sector.
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